Content Marketing Services

Leverage awesome content

Content marketing is about far more than generating blog articles or informative videos. It’s about creating content, in a multitude of forms, which speaks to your target audience early in the buying cycle (or before it’s even begun).

Then it’s about nourishing the audience through consecutive pieces of content and advertising messages, until they’re prepare to make a decision. The fostering of this relationship inaugurate you as an authority on the subject with your audience.

The many forms of content

Here are some of the types of content we create for our clients.

Articles

Well analysed, professionally written and informative posts from 500 - 1500 words
Listicles

A accumulated list of items, with a paragraph of information about each. It could list causes to do something, tips/hacks, or something else that's useful to the business.
Checklists

Can be used either as a page in its own right, or can be used as a downloadable resource for an article. These can be extremely successful as an email capture for the right topic/client.
Ebooks

An increasingly popular resource that can be produced for clients from both an SEO and email marketing mindset.
Infographics

Visual representation of accurate and/or interesting information that is compatible with your audience. Highly shareable on social media
Timeline

A timeline is a visual representation of the phase a product/service/event has gone through over a period of time.

It starts with analysis

Before we write a single word or draw an image, we’ll analyse your audience, data and competition to understand what type of content will work best on your target audience, as well as how and when to reach to them. This not only ensures that we create engaging, relevant content but also gives us an idea of how and where we’ll endorse it before it’s even been written.

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Promotion is key

Each piece of content has a rare promotion strategy. The form that the content takes will help to define which platforms and techniques are used to promote it. Some that we use are: